You live in an era where technology has become your best friend. You can either be grocery shopping, thinking about a new process that has been developed at work, or simply asking artificial intelligence to keep track of your activities and schedules. Either way, you can not deny the presence of technology in your lives. Likewise, you can not deny how technology is helping every industry sector become more productive and cost-effective.
One of those industries is real estate, and 3D virtual tours are making this domain more efficient and accessible than ever. With the integration of 3D virtual tours, realtors can offer tenants and possible prospects a virtual reality experience from anywhere around the globe. But first, let’s dive a little deeper and find out what 3D digital twins are.
What are 3D Digital Twins?
Whether you find it under the term – Digital twins, virtual twins, or even 3D real estate models – these are replicas of real-life models or objects. It can be a 3D replica of a real estate building, property, or even an object. But in our case, you will discuss real estate and virtual twins.
The creation of the 3D virtual twin uses cameras that analyze real space and deliver digital representations of real-life buildings and real estate properties. Virtual reality creates an immersive experience for the 3D virtual twin models, a walk through the properties.
Benefits of 3D Virtual Twin Technology and Virtual Reality
Up until a couple of years ago, renting or buying real estate was just physical visits and other paper-based activities. But the future of real estate is all about virtual reality. And 3D Digital Twins are exactly the immersive technology needed to adopt this approach.
So, here is how you can use virtual reality and 3D digital twin software to improve the experience of potential buyers:
- Property Showcase: When it comes to real estate, showcasing a property is one of the most critical tasks a realtor can have. And, with the help of 3D virtual twins and virtual reality, you are now able to create the best property showcasing emerging potential buyers into the real look of the property from anywhere you want. You are now able to walk through the property without spending the time to get there, allowing a more flexible visit schedule.
- Virtual Tours: The best thing about combining Virtual Reality with the real estate industry is virtual tours. With the power of 3D modeling and interactive videos used by virtual twins, landlords and developers can also convey the message that it’s a superior building, persuading clients to invest in the property. This also increases tenant satisfaction by reassuring them their investment is worth it, which leads to a higher occupancy rate. A win-win situation for both the landlord and the tenant.
- Buyer Engagement: Another advantage that comes when using virtual reality software is buyer engagement. Realtors can now offer virtual tours using VR or AR headsets and have a more dynamic presentation than photos would have delivered previously. Buyers can now ask questions based on actual measurements and a more accurate view of the building, creating a stronger connection with the property and bigger chances of buying.
- Time and Cost Reduction: You save time and resources with digital twins. You no longer need to visit every property. First, you put on your virtual reality (VR) glasses, get an idea, and look at the property; only after that do you spend the time and resources to visit the place.
- Accessible: When it comes to experiencing the property with digital twins and VR, you can not forget its accessibility advantage. Virtual tours are accessible to anyone and can be seen from the comfort of everyone’s home.
- Personalized Experience: Let’s also not forget that a customized experience can be offered to every potential buyer. Think about a family of four that is interested in seeing where are the closest schools and parks, or about a young couple who is interested in nearby coffee shops – you can do all of that with virtual reality and 3D modeling. Even space planning is another advantage that comes when presenting a personalized experience.