Over 80% of millennials prefer seeing a 3D virtual tour and digital plan of the space when searching for a home – whether it’s for buying or renting.
Millennials are the new generation of real estate buyers. And they’re also the first generation comfortable purchasing residential, commercial, or industrial spaces online. Indeed, if you were to ask my grandparents about this, they would think it’s crazy. But the reality is that the future of the real estate industry is driven by the digital world.
So, integrating technology and smart leasing will be necessary – especially in their day-to-day processes and interactions with future clients, to increase the overall tenant experience. And the solution? It’s simple – 3D Digital Twins.
What are 3D Digital Twins?
A 3D digital twin is a virtual representation of a physical space or building integrated into the digital environment. It includes all the aspects and the characteristics of the building (or what it will look like in the future) – the design, the layout and the structure, and even the mechanical, electrical, and plumbing (MEP) systems. This way, landlords, developers, and even sales agents can recreate and simulate various scenarios to increase tenant satisfaction and for other marketing purposes.
For this reason, integrating a 3D digital twin software will bring benefits for both parties – the developer or the landlord and the tenant. When it comes to tenants, the advantages are clear: create immersive and more personalized spaces that will attract more tenants and help you lease more easily and quickly. But what are the advantages of 3D digital twins for tenant experience? Let’s find out!
Advantages of 3D Digital Twins in Leasing and Tenant Experience
The future is digital! And the real estate industry is no different. Whether you’re looking for a residential, commercial, or industrial space, 3D digital twin software technology can introduce you to another level of smart leasing. Let’s explore how you can enhance tenant experience after implementing digital leasing and a 3D digital twin:
Detailed Property Data: The most important thing for a tenant is property data. When leasing commercial property, you’ll look at the size and layout to see if it can accommodate their operational or office needs. When thinking about renting or buying a house, you’ll also think about the size of the property and the community around it. With a 3D digital twin, all of these are available – all online! This way, residents or possible clients can simulate different scenarios to help them make the best decision around their needs.
Virtual Tours: Millennials and Generation Z are all about making everything digital. This is why they would much rather conduct a virtual tour than an in-person visitation. Smart leasing is also better for those looking to move abroad. Using 3D modelling and interactive videos, landlords and developers can also convey the message that it’s a superior building, persuading clients to invest in the property. This also increases tenant satisfaction by reassuring them their investment is worth it.
Real-time Availability: Data is everything. The basic nature of 3D digital twin software allows for up-to-date availability regarding property availability. More often than not, tenants will look up specific properties and see that they’re still available, but at a quick phone call, they find out that they might not be available anymore. With 3D digital twin software, they can have instant updates regarding the status, lease terms, pricing, and other necessary information that promotes transparency and leads to overall tenant satisfaction.
Smart Buildings: The future is smart! And so should your homes and buildings. For this reason, you can develop a smart and interconnected ecosystem by using IoT (Internet of Things) sensors integrated with 3D digital twins. It can optimize energy and water consumption, monitor maintenance, and improve the urban environment, leading to a better tenant experience.
Improve Tenant Experience with Bright Spaces 3D Digital Twins
Unleash the power of 3D digital twins using Bright Spaces’ innovative Custom 3D Space Planning solution and get access to virtual tours, 3D experiences, CGI rendering, and fast 3D space plans that will improve the entire tenant experience.
Bright Spaces’ product, Custom 3D Space Planning, enhances the tenant experience in several key ways:
- Visualization of Space: Tenants can visualize the space they are interested in before they move in. This is particularly useful in commercial real estate, where understanding the potential of a space can be challenging with traditional 2D floor plans. The 3D models allow tenants to see the space as it would look with different layouts, furniture, and other customizations, which helps them make more informed decisions.
- Time Efficiency: Custom 3D Space Planning can significantly reduce the time tenants spend in the decision-making process. Instead of going back and forth with landlords or agents, they can experiment with different configurations in real-time and arrive at a decision faster. This convenience improves the overall leasing experience.
Book a free demo today and discover how Bright Spaces can help you take your tenant experience to the next level.
